Gold is a popular investment for many reasons. It’s a tangible product that can be physically held, which makes it more accessible and less volatile than stocks or currency-based investments. It can also provide a hedge against inflation that weakens the value of paper money or currency-based assets. It has been a trusted store of value for thousands of years and is often stored at home rather than in banks or private storage agencies.

A good best gold to buy online dealer will offer a wide selection of products, including coins, bullion and collectibles. Some will also offer secure storage options at an extra cost. They should have a user-friendly website and prioritize exceptional customer service. They should also offer competitive pricing and transparent fees.

Best Online Gold Sellers: Where to Find the Most Competitive Prices

APMEX has a strong reputation, with consistent positive reviews and an extensive collection of bullion coins, bars, rings and jewelry. They also offer free shipping on orders over $199 and don’t charge extra for payment methods like PayPal, credit card or cryptocurrencies. Unlike some dealers, they don’t require a minimum order size and will match prices with competitors.

APMEX also sells pre-1933 American coinage and offers a variety of payment methods, including wire transfer, check and money order. They allow you to set price alerts for certain items and have a convenient savings plan that can lower your premium costs. They accept returns within three days of purchase but may have a restocking fee. They also list their buyback prices online.

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